Precise location data policy

  • Recent updates to Google Publisher Policies require publishers to provide notice and obtain consent from users when precise location data is shared with Google for ads-related purposes.

  • Publishers who share precise location data need to inform users about this practice.

  • The provided code snippets in Swift and Objective-C offer example implementations for presenting a consent overlay to users regarding location data usage and sharing.

  • The example consent overlay message explains that location data may be used and shared with third parties for personalized advertising, analytics, and attribution.

  • Publishers should customize the provided code snippet to accurately reflect their specific data sharing practices and inform users of all relevant purposes for sharing precise location data.
Select platform: Android iOS Android (Legacy)

If you pass precise location data of your users to Google, the Google Publisher Policies provides you with consent requirements and a notice.

If this policy applies to you, the following example sets the title, message, and button text to inform your users of data sharing:

Swift

func presentConsentOverlayFromViewController(_ rootViewController: UIViewController) {
  if (rootViewController == nil) {
    return;
  }

  DispatchQueue.main.async {
    let alert = UIAlertController(title: "TITLE",
        message: "MESSAGE_TEXT",
        preferredStyle: .alert)
    let alertAction = UIAlertAction(title: "BUTTON_TEXT",
        style: .default,
        handler: { _ in
          print("CONSENT_RECEIVED_LOG_MESSAGE")
        }
    )
    alert.addAction(alertAction)
    rootViewController.present(alert, animated: true, completion: nil)
  }
}

// To use the previous function, and if you are in a view controller, call:
presentConsentOverlayFromViewController(self)

Objective-C

- (void)presentConsentOverlayFromViewController:(UIViewController *)rootViewController {
  if (rootViewController == nil) {
    return;
  }

  dispatch_async(dispatch_get_main_queue(), ^{
      UIAlertController *alert = [UIAlertController
          alertControllerWithTitle:@"TITLE"
          message: @"MESSAGE_TEXT"
          preferredStyle:UIAlertControllerStyleAlert];
      UIAlertAction *ok = [UIAlertAction
          actionWithTitle:@"BUTTON_TEXT"
          style:UIAlertActionStyleDefault
          handler:^(UIAlertAction *action) {
            [alert dismissViewControllerAnimated:YES completion:^{
            NSLog(@"CONSENT_RECEIVED_LOG_MESSAGE");
            }];
          }];

      [alert addAction:ok];
      [rootViewController presentViewController:alert animated:YES completion:nil];
  });
}

// To use the previous function, and if you are in a view controller, call:
[self presentConsentOverlayFromViewController:self];

Replace the following:

  • TITLE: the title of the consent dialog, for example, Location data.

  • MESSAGE_TEXT: the text of the consent dialog, for example:

    We may use your location and share with third parties for the
purposes of personalized advertising, analytics, and attributions. To learn
more, visit our privacy policy at example.com.

  • BUTTON_TEXT: the text of the consent dialog button, for example, OK.

  • CONSENT_RECEIVED_LOG_MESSAGE: the log message to record when the user gives consent, for example, Consent received.